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Fund targets inactivity amongst the less affluent

Sport England is to invest £3million in programmes which support inactive people from lower socio-economic groups.

Applications are now being invited for the ‘Tackling Inactivity and Disadvantage Fund’ with Sport England keen to partner with groups or organisations who have strong relationships and track records of working with the individuals it wants to reach.

A statement from Sport England read: “We want to be innovative and test out bold ideas. To support projects that are in their early stages but have good potential to meet our objectives, we can provide a development award to allow organisations to develop their project. “

To support organisations interested in applying for funding there are six dedicated surgeries being run together with Sported and StreetGames during September and October. For more details, click here.

  •    – September 27 – Middlesbrough
  •    – September 28 – Sheffield
  •    – October 3 – Wolverhampton
  •    – October 4 – Manchester
  •    – October 9 – Newcastle
  •    – October 12 – Ealing

The surgeries are designed to inform potential applicants and support groups and organisations who may not have previously worked with Sport England but have a specific focus low socio-economic communities.

What is meant by ‘lower socio-economic groups’?

Sport England say they are deliberately taking a broad approach to defining what is meant by lower socio-economic groups. There are approximately 12 million people in England who fall within their definition – that’s 31% of the population aged 16 to 74.

People within the lower socio-economic groups are ordinary people and families who sometimes, or often, struggle to make ends meet. This includes those who are employed in ‘semi-routine’ jobs, like shop assistants, hairdressers and bus drivers; people in ‘routine’ jobs, like waiters, cleaners and building labourers. It also includes people who are long-term unemployed or have never been employed. They typically fall within the National Statistic Social Economic Classification (or NS-SEC) groups 6-8.

People in lower socio-economic groups are much more likely to be physically inactive, ie doing less than 30 minutes of physical activity each week. Just 17% of people in the highest socio-economic groups are inactive, compared to almost 40% in the lowest group. However, those who do the least activity stand to gain the most, even if they only do a little bit more.

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